Introduction to Modern Lead Generation for Contractors
AI-Driven Lead Generation Saves Time, Reduces Costs, and Connects You with High-Quality Leads
If you’re still buying leads from Angie’s List or Thumbtack and racing to call them before anyone else, I’ve got news for you: that approach was great back in 2022, but things have changed. Today, more effective, efficient, and affordable ways exist to generate leads for your contracting business.
Whether you do kitchen remodels, bathroom remodels, full house renovations, or smaller jobs like flooring and tile, you’ll wanna’ read this.
Why Old Lead Generation Methods No Longer Work for Contractors
You don’t have to race for leads, share leads, or even call them yourself anymore. And nope, there’s no need to hire or build an expensive call center.
…Or even a receptionist.
What is AI-Powered Lead Generation?
How AI Automates Your Lead Generation and Follow-Ups
The best way to get leads for your contracting business today is by generating them yourself on platforms like Facebook, Instagram, Google, or YouTube, then using AI to qualify and handle follow-ups. While AI or chatbots were clunky just a year ago, they’ve improved dramatically and can match any brand voice you want.
AI Lead Qualification Made Easy
You can set multiple objectives for the AI, allowing it to qualify leads, clarify details, and even set appointments. Here’s how it works:
How AI-Powered Lead Generation Works
Step 1: Creating an Engaging Ad for Lead Generation
Run an ad with a compelling offer and a sense of urgency, prompting serious prospects to click. After they click, they’ll complete a quick survey to confirm their interest.
Step 2: AI Takes Over the Follow-Up Process
Immediately after, they receive a message from your business – any time of day, any day of the week. Here’s an example script:
“Hey, this is Joe from Joe’s Basement Renovations. I got your message about your basement project. Mind if I ask you a few more questions?”
From there, the AI can ask specific, customizable questions to gather important details.
Step 3: AI Handles Appointment Scheduling
Once it has all the necessary information, the AI schedules a consultation – in person or over the phone, based on your preference. It syncs with your calendar to find the best times.
Benefits of AI in Lead Management and Follow-Up
No More Missed Leads or Ghosted Prospects
The AI follows up on leads that may have requested a delay, like someone on vacation. It also sends reminders to leads about upcoming appointments, rescheduling if needed.
Better Messaging with Fewer Mistakes
The AI takes care of any follow-ups, saving you from voice-to-text errors or poor grammar. Of course, you can jump into the conversation any time you want.
What AI Can Do for Your Contracting Business
The AI can be trained on your unique processes, common questions, and any FAQs about your business. This training ensures the bot provides accurate and brand-aligned responses.
Generating Quality Leads with Effective Ads
Creating Ads That Work for Lead Generation
Here’s where AI has limitations – AI-generated ads don’t perform as well. The best ad type for lead generation right now is video ads, featuring real people. Speaking directly and authentically will connect better with your audience than a robot ever could.
Need Help? We’ve Got You Covered
“I don’t have time to figure all this out.”
That’s where we come in! My husband and I have run a marketing agency for nearly 10 years, specializing in performance-based lead generation.
How Our Performance-Based Program Works
We set up your ads, run them, provide guidance on creating a compelling offer, and hook up our AI bot to engage with your leads.
Once qualified, high-intent leads are ready, they’ll be added directly to your calendar.
Start Your AI-Driven Lead Generation Today
The best part? This program is performance-based – you only pay when we bring you a qualified lead who shows up to the consultation.
You’ll still need to budget for ad spend, but we’ll help you determine an amount that generates steady leads.
Try Us Out Today – no commitment, no contract. Tap the button below to schedule a call.
Final Note: Boost Lead Quality, Response Speed, and Job Bookings with AI-Powered Lead Generation
In today’s fast-paced tech world, being ahead of the curve is essential. Modernize your contracting business, save valuable time, and ensure you never miss a high-quality lead again. Let AI transform your lead generation and follow-up to meet the demands of a competitive market, helping your business thrive and grow.